Founded in 2007 by Charles-Edouard Barthes,EviDenS de Beauté is a French-Japanese luxury cosmetics brand that offers the perfect alliance between high-tech expertise from Japan and French elegance. The brand develops Japanese cosmetics and beauty products for women and men worldwide to meet their face, body and hair care needs. With highly effective anti-aging lines, EviDenS de Beauté skin care is adapted to all skin types, even the most sensitive.
An integral part of its DNA, EviDenS de Beauté combines the best of two worlds: Japan and France, embodying the ideal fusion between the East and the West with Tokyo and Paris coming together in harmony to offer a simple, yet highly effective concept rather than a fleeting trend.
France: an authentic source of inspiration
Inspired by Saint Paul de Vence, the founder’s birthplace, EviDenS de Beauté is endowed with a Mediterraneantone. The brand’s roots are intimately intertwined with Charles-Edouard Barthes’ origins. His family seal, which originated in the Grasse region in the 13th century, is the figurative element of the brand’s logo and a guarantee of quality.
Exclusive fragrances are created in Grasse, the cradle of French perfumery. The brand’s signature fragrance evokes a delicate bouquet of rose, jasmine and tuberose, reflective of this world renowned region. Natural La Foux Spring Water, sourced near Saint Paul de Vence and selected for its incredible curative properties, is added to each formula.
The inspiration, values and convictions of founder Charles-Edouard Barthes stem from his strong and artistic character, his passion for perfection, culture of elegance, and desire to embellish women’s beauty and most of all, his love story with his beautiful Japanese wife, Eriko Nakamura.
Japan: the secret behind technical excellence
As Japan is world renowned for its expertise in cosmetology, the EviDenS de Beauté product lines are developed in collaboration with one of the most talented scientists in biotechnology, Professor Ishibashi, PhD in applied biotechnology, internationally-renowned researcher, advisor to the ministry of health and former head of R&D at leading Japanese cosmetics companies for over 20 years.
Pr. Ishibashi and his team from the Laboratoires Montaigne work in line with their belief that even the most accomplished formula can always be improved. This is why the names of EviDenS de Beauté products are sincere and simple, evoking perfect products always on the brink of innovation.
EviDenS de Beauté clients therefore always enjoy the best formulas, continually improved with the latest technological discoveries.
EviDenS de Beauté is the only brand in the world using Triple Collagen®: an exclusive breakthrough of Japanese origin. Inspired by the Japanese philosophy of Kaizen, based on the never-ending quest for perfection, the brand’s products and manufacturing processes are continually updated and enhanced to offer only the very best. The skin care products are used for “Kagayaki no Saho”, Japanese skin care ceremonies and applied based on the principle of layering to enhance product effectiveness.
Discover EviDenS de Beauté, the perfect combination of Japanese excellence and French elegance.